Top 40 Nutrition Startups and Companies to Watch in 2023

Here is a list of 40 nutrition startups and companies that are using technology to develop innovative products and services that are making a positive impact on society.

The Omdena “Impact Tech Leaders Series” comprises game-changing startups, stories, and thought-leadership pieces from leading impact ventures solving real-world problems.

The use of Artificial Intelligence (AI) in nutrition has become increasingly important. AI has the potential to revolutionize the way we approach nutrition and health, and many startups and tech companies are already using this technology to develop innovative products and services. In this article, we will explore what AI is used for in nutrition, why it is important, how it can help, and look at some of the top nutrition startups and tech companies to watch in 2024.

Introduction to AI in nutrition

Artificial Intelligence is a branch of computer science that aims to create intelligent machines that can work and learn like humans. In nutrition, AI is used to analyze data and provide insights on diet and health. By using machine learning algorithms, AI can process vast amounts of data and identify patterns and trends that might be difficult or impossible for humans to recognize.

What is AI used for in nutrition?

AI is used in a variety of ways in nutrition. One of the most common applications is in the analysis of dietary intake. By using machine learning algorithms, AI can analyze food logs and provide personalized recommendations on nutrient intake. AI can also be used to monitor and track eating habits, provide feedback on food choices, and assist in meal planning.

Another use of AI in nutrition is to analyze biological data such as blood tests, DNA, and microbiome data. By analyzing this data, AI can identify biomarkers and provide personalized recommendations on diet and exercise. AI can also be used to predict health outcomes and identify individuals who may be at risk for certain diseases

The use cases and applications of AI in nutrition

• Personalized Nutrition: AI technologies can create personalized nutrition plans by analyzing an individual’s dietary habits, health data, and genetic information. This helps in generating meal plans, suggesting portion sizes, and recommending nutrient intake to optimize health outcomes by considering factors like age, gender, activity level, and health goals.
• Food Tracking and Analysis: AI-powered food tracking apps and devices can analyze food images or descriptions using image recognition and natural language processing to provide accurate nutritional information. Users can track their calorie intake, monitor macronutrient, and micronutrient balance, and make informed decisions about their diet.
• Allergen Detection: AI technologies can detect allergens in food products by analyzing the ingredients and nutritional information, which is helpful for people with allergies or sensitivities. It helps them make safe food choices by providing reliable information.
• Recipe Recommendation: AI technologies can suggest personalized recipes by analyzing a vast recipe database and a user’s dietary preferences, restrictions, and nutritional needs. This helps individuals achieve their specific dietary goals while enjoying healthy and delicious meals.
• Virtual Dietitians and Chatbots: AI-powered virtual dietitians and chatbots use natural language processing and machine learning to provide instant nutrition advice and support. They offer guidance, answer questions, and provide educational information on various nutrition topics.
• Smart Kitchen Appliances: Smart kitchen appliances, like smart scales and connected cooking devices, are powered by AI. They are designed to help with meal preparation and portion control. These appliances can measure ingredients, recommend recipes based on the available ingredients, and provide real-time nutritional information while cooking.
• Disease Prevention and Management: With AI technology, personalized nutrition interventions can help prevent and manage chronic diseases such as diabetes, obesity, and cardiovascular diseases. The algorithms analyze health data and risk factors to generate customized dietary recommendations for individuals.

Top 40 Innovative Nutrition Startups and Companies to Watch 2024

There are many nutrition startups and companies that are leveraging technologies to develop innovative products and services. Here are some of the top companies to watch in 2024:

The order does not follow a ranking.  

1. Nuritas

Nuritas is a groundbreaking biotechnology company revolutionizing the way we approach nutrition through advanced technology. The company focuses on discovering and unlocking the therapeutic potential of bioactive peptides from natural sources. Utilizing AI, machine learning, and data science, Nuritas accelerates the identification of these unique peptides to create innovative health solutions.

• Founder(s): Dr. Nora Khaldi
• Founding year: 2014
• Headquarters: Dublin, Ireland
• Funding: €93.2M, Series B round

2. Swiss Food & Nutrition Valley

Swiss Food & Nutrition Valley (SFNV) is a not-for-profit association that unites the Swiss food ecosystem to co-create, innovate and shape the future of food. SFNV partners collaborate to address the challenges in food, agriculture, and nutrition, and to drive better human and planetary health. SFNV leverages technology for nutrition, such as AI, data science, and machine learning, to develop solutions for precision nutrition, sustainable proteins, and food waste reduction

• Founder(s): EPFL, Nestlé, the Canton of Vaud and EHL Group
• Founding year: 2019
• Headquarters: Lausanne, Switzerland
• Funding: SFNV has not disclosed its funding volume

3. Hoow Foods

Hoow Foods is a food-technology company that aims to build a healthier world through food by leveraging expertise in innovative F&B formulation, commercialization, and partnerships. The company uses AI to transform unhealthy food into healthy ones, without compromising on taste and texture. Hoow Foods has developed a proprietary food technology platform that can analyze and optimize the nutritional profile of any food product, using natural ingredients and minimal processing. The company has created a pipeline of healthy food products, such as Callery’s, a low-calorie ice cream that tastes just like regular ice cream, and Hegg, a plant-based egg substitute that can be used for baking and cooking.

• Founder(s): Dr. Ow Yau Png, Dr. Tan Yen Nee, and Mr. Ryan Tan
• Founding year: 2018
• Headquarters: Singapore
• Funding: SDG4.7M, Seed round

4. Verdify

Verdify is a scale-up that develops digital technology for healthy and sustainable eating. Their technology can adapt online recipes to personal dietary needs and taste preferences, in line with official nutritional guidelines. Verdify uses artificial intelligence and nutrition expertise to tailor meals to dozens of personal parameters, including health conditions, microbiota diversity, and lifestyle preferences.

• Founder(s): Jochem Bossenbroek, Sandrin Bergheanu
• Founding year: 2017
• Headquarters: Venlo, Limburg, The Netherlands
• Funding: €2.9M, Seed round

5. Soda Health

Soda Health is a healthcare technology company that aims to create a healthier America by building solutions that address social determinants of health (SDOH). SDOH are factors such as where people live, learn, work and play that affect their health risks and outcomes. Soda Health uses AI to analyze data from various sources and provide personalized and timely interventions for consumers based on their needs and preferences. The company also offers incentives for consumers to take action and improve their health.

• Founder(s): Robby Knight
• Founding year: 2021
• Headquarters: Chicago, Illinois, United States
• Funding: $31M, Series A round

6. Vitamin Angels

Vitamin Angels is a global public health nonprofit that provides essential nutrition solutions to underserved pregnant women and children. The organization partners with local organizations and governments in more than 65 countries to deliver vitamin A supplementation, deworming, prenatal multi-vitamins, and nutrition counseling. Vitamin Angels uses technology to monitor and evaluate its programs, collect and analyze data, and communicate with its partners and donors. The organization also leverages AI to optimize its supply chain and logistics, ensuring that the right products reach the right people at the right time.

• Founder(s): Howard B. Schiffer
• Founding year: 1994
• Headquarters: Goleta, California, United States
• Funding: Private

7. Wellory

Wellory is a nutrition app that connects you with a certified dietitian who can help you improve your health and wellness through personalized food recommendations. The app uses AI to analyze your food photos and provide feedback on your eating habits. You can also track your progress, set goals, and access educational content on nutrition topics.

Wellory aims to make nutrition accessible and affordable for everyone and to empower people to take control of their health through food as medicine.

• Founder(s): Emily Hochman
• Founding year: 2019
• Headquarters: New York, United States
• Funding: $4.2M, Seed round

8. Season Health

Season Health is a company that provides tailored meals and nutrition education for people with chronic conditions such as diabetes and kidney disease. The company uses technology to create personalized meal plans, coordinate food delivery, and track health outcomes. Season Health also leverages AI, data science, and machine learning to optimize recipes, monitor progress, and provide feedback to patients and providers.

• Founder(s): Josh Hix, Mustafa Shabib
• Founding year: 2019
• Headquarters: Austin, Texas, United States
• Funding: $36.6M, Series A round

How you define and measure impact at Season Health? 

At Season Health, together with our healthcare partners, we primarily focus on bettering health outcomes and improving member satisfaction and engagement. Health outcomes depend on the condition, but for example, for patients with diabetes, we aim to lower members’ A1c and BMI. Our primary business goal is to improve overall patient health and to reduce the total cost of care for our partners. For member satisfaction, we often survey our patients to learn about their experience, which includes a recurring Net Promoter Score survey. Regarding member engagement, we pay close attention to appointment attendance rates, touch points with a registered dietitian, healthy food orders through our app (both groceries and pre-made meals), and completion of education, to name a few. Lastly, we conduct regular user research interviews to capture qualitative feedback, including behavioral insights and the effects of our program.

9. Persona

Persona is a company that provides customized vitamin and supplement packs based on an online assessment and expert advice. The company uses technology to analyze the health needs and goals of each customer and recommend the best products for them. Persona also leverages artificial intelligence, data science, and machine learning to optimize its recommendations and improve its customer experience. 

• Founder(s): Jason Brown, Tamara Bernadot, and Prem Thudia
• Founding year: 2017
• Headquarters: Snoqualmie, Washington, United States
• Funding: $4.5M, Series A round

10. DSM Animal Nutrition & Health

DSM Animal Nutrition and Health is a company that provides products, solutions, and services for sustainable and profitable animal farming. The company uses technology to improve animal health and performance, reduce the environmental footprint of animal production, and enhance the quality and safety of animal products. They are using AI and machine learning to optimize feed formulation, monitor animal behavior and health, and predict animal performance and profitability.

• Founder(s): –
• Founding year: 1902
• Headquarters: Heerlen, Limburg, The Netherlands
• Funding: Venture – Series Unknown

11. FatSecret

FatSecret is a mobile application, website, and API that lets users track their nutrition, exercise, and weight. It provides access to the world’s highest-quality food and nutrition database, with over 35 million people using it to lose weight and live healthier. FatSecret uses technology to help users achieve their diet goals, such as calorie counting, healthy recipes, nutritional information, exercise diary, weight chart, and journal. FatSecret also leverages artificial intelligence, and machine learning to provide personalized insights and recommendations based on users’ preferences, goals, and behaviors.

• Founder(s): Rodney Moses and Lenny Moses
• Founding year: 2007
• Headquarters: Melbourne, Victoria, Australia
• Funding: Private

12. Nutritics

Nutritics is a software company that develops nutrition analysis tools for various industries, such as healthcare, sports, and food service. Nutritics helps its clients to manage recipes, create labels, plan meals, publish menus, and measure the environmental impact of food. The company also uses artificial intelligence, data science, and machine learning to provide advanced insights and solutions for food data management. 

• Founder(s): Damian O’Kelly and Ciaran Gorman
• Founding year: 2013
• Headquarters: Swords, Dublin, Ireland
• Funding: €15K, Seed round

13. Foodvisor

Foodvisor is a wellness app that provides personalized nutrition and workout plans for its users. The app creates a custom diet program based on the user’s profile, motivation, and needs. Foodvisor also uses artificial intelligence to analyze the nutrients in food by scanning photos of meals. The app can recognize more than 1,200 different foods and provide nutritional information such as calories, proteins, fats, and carbohydrates.

• Founder(s): Charles Boes
• Founding year: 2015
• Headquarters: Paris, Ile-de-France, France
• Funding: €5.1M, Venture – Series Unknow round

14. Planmeal

Planmeal is a company that provides an online platform for generating healthy and balanced diet plans. Planmeal uses artificial intelligence to create personalized meal plans based on the user’s preferences, health goals, BMI, calorie intake, and daily water requirements. Planmeal also helps users save money, time, and effort by planning their weekly menus in advance and providing a variety of foods.

• Founder(s): Shweta Singh and Ravi Sharma
• Founding year: 2019
• Headquarters: Udaipur, Rajasthan, India
• Funding: Private

15. Care/of

Care/of is a healthcare technology company that offers personalized vitamin packs and powders based on the customer’s unique body, lifestyle, values, and health goals. The company uses data science and machine learning to create customized recommendations for each customer, and sources high-quality ingredients from around the world. Care/of’s mission is to simplify consumer health and provide honest guidance and better ingredients for people’s wellness needs.

• Founder(s): Akash Shah and Craig Elbert
• Founding year: 2016
• Headquarters: Brooklyn, New York, United States
• Funding: $82.9M, Series C round

16. DayTwo

DayTwo is a company that provides personalized nutrition recommendations based on the analysis of one’s gut microbiome. The company uses artificial intelligence, data science, and machine learning to translate microbiome data into actionable insights that can help people maintain normal blood sugar levels and prevent or manage metabolic diseases such as diabetes, obesity, and NAFLD. 

• Founder(s): Eran Elinav, Eran Segal, Lihi Segal, Marius Nacht, Yuval Ofek
• Founding year: 2015
• Headquarters: Walnut Creek, California, United States
• Funding: $90.4M, Series B round

17. SNAQ

SNAQ is a mobile app that helps people with diabetes count the carbs, protein, and fat content of their meals by snapping a photo. It also connects to popular glucose sensors and diabetes apps to show how food affects glucose levels after meals. SNAQ uses machine learning to analyze meal and biosensor data and provide personalized insights and recommendations. SNAQ’s mission is to reveal the impact of food on health and empower people with diabetes to make better mealtime decisions.

• Founder(s): Nico Previtali
• Founding year: 2019
• Headquarters: Zürich, Zurich, Switzerland
• Funding: CHF10K, Grant round

18. Vivoo

Vivoo is a wellness-tech innovation company that develops, improves, and offers personalized products using state-of-the-art technology. The company has developed an at-home urine test & mobile application that helps users boost their wellness.

Vivoo uses urine tests to provide personalized lifestyle and nutritional advice based on the results. Vivoo tracks Vitamin C, Salinity, Oxidative Stress, Calcium, pH, Hydration, and Ketones. The mobile application uses artificial intelligence and data science to analyze urine samples and give customized recommendations to users.

• Founder(s): Miray Tayfun, Gozde Buyukacaroglu, and George Radman
• Founding year: 2017
• Headquarters: San Francisco, California, United States
• Funding: $8.4M, Series A round

How you define and measure impact at Vivoo?

Vivoo is a leader in the health and wellness industry, utilizing advanced image processing and technology to revolutionize how we approach our well-being and at-home testing. Through our cutting-edge capabilities, we provide users with accurate and actionable insights and personalized services such as custom supplements. With Vivoo, you have a personal wellness platform at your fingertips, uncovering hidden secrets and guiding you toward a healthier lifestyle.

At the core of Vivoo’s innovation is our image-processing technology. By analyzing visual information from our at-home urine test strip, we extract meaningful data that helps you understand your body on a deeper level. Through machine learning and image recognition techniques, we transform the captured information into valuable insights.

Vivoo utilizes individual profiles and data to generate customized recommendations, empowering you to make informed choices about your health. With our convenient at-home urine tests, Vivoo equips you with comprehensive knowledge about hydration, vitamin C, magnesium, calcium, sodium levels, and more. This enables you to actively manage your well-being and take control of your health journey.

Vivoo’s commitment to empowering individuals through technology is evident in our user-friendly app and innovative solutions. By harnessing the capabilities of image processing and personalized insights, Vivoo provides a transformative experience that allows you to strive for your best state of well-being.

19. YouAte

YouAte is a company that aims to help people improve their eating habits and achieve their health goals by using technology for nutrition. YouAte’s app allows users to track their meals and snacks by taking photos and answering simple questions about how they feel before and after eating. The app also provides feedback and insights based on the user’s data and preferences.

YouAte uses AI to analyze the user’s photos and provide personalized nutrition advice. The app also uses data science and machine learning to understand the user’s eating patterns and behaviors and to suggest ways to improve them. YouAte’s app is designed to be non-judgmental, positive, and enjoyable, and to promote mindful eating and self-awareness.

• Founder(s): Tamas P. Kiss
• Founding year: 2016
• Headquarters: Redwood City, California, United States
• Funding: $120K, Seed round

20. About Fresh

About Fresh is a non-profit organization that aims to strengthen communities by getting fresh food to the households that need it most. The organization operates two main programs: Fresh Truck and Fresh Connect.

Fresh Truck is a mobile market that brings fresh food to neighborhoods across Boston using retrofitted school buses. Fresh Connect is a platform that enables healthcare providers to connect patients to the healthy foods they need by covering the costs of healthy foods through a prepaid card.

About Fresh uses technology to make fresh food accessible and affordable for people struggling with food insecurity. The organization leverages data and analytics to measure the impact of its programs on health outcomes, healthcare costs, patient experience, and patient healthy food access.

• Founder(s): Josh Trautwein and Annika Morgan
• Founding year: 2012
• Headquarters: Boston, Massachusetts, United States
• Funding: $15K, Grant round

21. Ixlayer

ixlayer is a company that specializes in precision health testing. It offers a range of testing platforms covering genomics, population health, COVID-19, and other areas. The company uses technology such as AI, data science, and machine learning to provide personalized healthcare experiences with remote diagnostic lab testing.

• Founder(s): Poorya Sabounchi, Poorya Sabounchi, Pouria Sanae, Vahid Kowsari
• Founding year: 2017
• Headquarters: San Francisco, California, United States
• Funding: $75M, Venture – Series Unknown

22. SmartPlate

SmartPlate is a company that develops an intelligent nutrition platform that helps users identify, analyze and track their meals. The company’s platform uses advanced photo recognition and AI technology to provide nutritional information on the food present on the smart plate in seconds. The company also offers recipes and nutritional coaching.

SmartPlate aims to help users achieve their health goals by analyzing and adjusting their food intake timing. The company claims that its product is used by elite athletes and coaches who want to optimize their performance and nutrition.

• Founder(s): Anthony Ortiz
• Founding year: 2011
• Headquarters: Austin, Texas, United States
• Funding: $1M, Venture – Series Unknown

23. Baze

Baze is a company that provides personalized nutrient supplement services using a data-driven approach. It determines the nutrient levels of its customers with the help of blood analysis carried out with a special device. The device collects a small blood sample and sends it to a certified lab for testing. Based on the results of the blood sample analysis, Baze develops the right supplement plan for each customer and delivers it to their doorstep.

Baze uses artificial intelligence to analyze blood data and create personalized recommendations for each customer. It also uses machine learning to track the progress of its customers and adjust their supplement plans accordingly. Baze claims that its approach can improve the health and well-being of its customers by addressing their nutrient deficiencies and optimizing their nutrient intake.

• Founder(s): Philipp Schulte, Isam Haddad, Crina Okumus, Markus Okumus, and Jan Vichr
• Founding year: 2014
• Headquarters: Berlin, Germany
• Funding: $6M, Series A

24. Equip

Equip is a company that provides virtual eating disorder treatment programs for families at home. Equip uses technology to deliver comprehensive, evidence-based care that includes a therapist, dietitian, medical doctor, peer mentor, and family mentor. Equip also leverages data science and machine learning to personalize treatment plans and monitor progress. 

• Founder(s): Kristina Saffran and Erin Parks
• Founding year: 2019
• Headquarters: Carlsbad, California
• Funding: $58M, Series B

25. Perfood

Perfood is a digital therapeutics startup that identifies what actions need to take on a personalized level, to prevent or fight diseases. Using sensors, lab results, and holistic analyses, they derive therapeutic angles and deliver them in a slick, easy-to-use way, making them accessible to all patients. They call this approach digital nutrition.

• Founder(s): Dominik Burziwoda (CEO), Christian Sina, Christoph Twesten, and Torsten Schröder
• Founding year: 2017
• Headquarters: Lubeck, Schleswig-Holstein, Germany
• Funding: $5M, Venture – Series Unknown

26. Lifesum

Lifesum is a health tech company that develops a digital self-care app that helps users reach their health and weight goals. The app combines technology and applied psychology with personal preferences and provides a nutritious diet that fits consumers’ lifestyles and food preferences. The app also uses artificial intelligence to personalize meal plans and track calories, nutrients, and water intake.

• Founder(s): Henrik Torstensson, Marcus Gners, Martin Wählby, and Tove Westlund
• Founding year: 2013
• Headquarters: Stockholm, Sweden
• Funding: $21.7M, Venture – Series B round

27. SIRKA

SIRKA is a digital health platform that provides online nutrition coaching and personalized diet plans for various health goals, such as weight loss, diabetes management, and healthy lifestyle. SIRKA connects users with certified nutritionists who offer guidance and support through chat and video calls.

SIRKA also uses artificial intelligence, data science, and machine learning to analyze users’ health data, dietary preferences, and behavior patterns, and to generate customized meal plans and recommendations.

SIRKA aims to become the leading digital health platform for nutrition in Southeast Asia and beyond.

• Founder(s): Rifanditto Adhikara and Dito Krista
• Founding year: 2021
• Headquarters: Jakarta, Indonesia
• Funding: $2.7M, Seed round

28. Viocare

Viocare, Inc. is a privately-held technology company that develops nutrition-based software solutions for research and clinical applications. Founded in 1993 by Rick Weiss, the company is based in Princeton, NJ. Viocare’s flagship product is VioScreen, a web-based dietary assessment tool that uses a graphical food frequency questionnaire (FFQ) to collect and analyze data on food intake and nutrient consumption. VioScreen is used by leading health and nutrition researchers, such as the National Institutes of Health (NIH), top universities, and healthcare organizations. VioScreen leverages AI and machine learning to provide accurate and personalized dietary feedback and recommendations based on scientific evidence. Viocare also offers custom solutions for nutrition-based research, clinical, or wellness programs. As of 2022, Viocare has raised $2.5 million in funding from angel investors and grants. The company has not exited or been acquired yet.

• Founder(s): Rick Weiss
• Founding year: 1993
• Headquarters: Princeton, New Jersey, United States
• Funding: Venture – Series Unknown

29. Culina Health

Culina Health is a digital nutrition platform that aims to make personalized, clinical nutrition care accessible to everyone. The company connects users with registered dietitians who provide science-based and sustainable nutrition guidance through virtual consultations and real-time chat support. Culina Health also leverages artificial intelligence and data science to create personalized meal plans and recommendations based on each user’s health goals, preferences, and biometrics.

• Founder(s): Vanessa Rissetto, Steve Kuyan, and Tamar Samuels
• Founding year: 2020
• Headquarters: Madison, Wisconsin, United States
• Funding: $9.9M, Seed round

30. Habitual

Habitual is a company that helps people reverse type 2 diabetes via digital therapeutics and nutritional intervention. The company uses AI to provide personalized coaching, education, and support to its users. Habitual also delivers low-carb meals and snacks to help users achieve their health goals.

• Founder(s): Ian Braithwaite and Napala Pratini
• Founding year: 2019
• Headquarters: London, England, United Kingdon
• Funding: $3.1M, Seed round

31. Bisu

Bisu is a Tokyo-based startup that has developed the world’s first smart urine analyzer. Bisu’s device, called Bisu Body Coach, provides personalized nutrition and lifestyle advice through easy, accurate urine tests. Users can test their urine at home and get instant feedback on key nutrition indicators such as hydration, minerals, vitamins, pH, uric acid, and ketones. Bisu’s app also links users’ sleep, activity, weight, and glucose data for deeper insights, and provides recipes and supplement recommendations based on their goals.

Bisu is currently running a beta program for its urine nutrient test and plans to launch its product in 2022. Bisu also aims to develop new tests for hormones, pet and baby health in the future.

• Founder(s): Daniel Maggs, Eli Lyons, Wojciech Bula
• Founding year: 2015
• Headquarters: Tokyo, Japan
• Funding: $4.9M, Convertible Note round

32. Bioniq

Bioniq is a company that provides personalized health solutions based on scientific research, extensive data analysis, and artificial intelligence.

The bioniq platform offers customers a comprehensive health support system that includes blood testing, nutritionist consultation and the world’s most personalized micronutrient supplements. The company uses artificial intelligence to cross-reference an individual’s blood test results with its clinical database of 3 million biochemical datapoints, to recommend the optimal combination and quantity of nutrients for each customer. The company also monitors the customers’ health status and progress over time and provides a dynamic plan that adapts to their changing needs.

The mission at bioniq is to make health accessible and actionable for everyone. The company claims to have over 30,000 customers and 50,000 tests performed. The company also has published 25 international medical publications and has over 3 million biochemical data points in its database.

• Founder(s): Vadim Fedotov
• Founding year: 2019
• Headquarters: London, England, United Kingdom
• Funding: $14.6M, Series A round

How you define and measure impact at Bioniq? 

At bioniq, we measure impact by looking at the progress of each individual member. Through our program, we help our members connect the dots, between their current health status and health goals to real-time 50-parameter blood test data that helps them understand what’s going on inside. We then create a personalized, dynamic supplement formula, which we deliver with diet and lifestyle recommendations. So they can take tangible steps toward achieving their health goals. 92% of our members have improved their microelement status after three months on our program. We care about the impact we’re having on our members’ quality of life, so we love hearing their stories. One of our members recently left this review on Trust Pilot: “My health and well-being has improved significantly since starting the Bioniq program nearly three months ago. I have more energy to exercise, my focus at work has improved and I sleep better.” We’re thrilled to know that our program can help support Health Enthusiasts in their pursuit of living longer and feeling great!

33. Ynsect

Ynsect is a company that produces insect ingredients for feed, food, and fertilizer. Ynsect uses advanced technology to cultivate mealworms in state-of-the-art vertical farms powered by robotics, computer vision, and artificial intelligence. Ynsect has over 370 patents and has raised $500 million USD to date.

• Founder(s): Alexis Angot, Antoine Hubert, Fabrice Berro, Jean-Gabriel Levon
• Founding year: 2011
• Headquarters: Paris, Ile-de-France, France
• Funding: $579.1M, Series D round

34. Panaceutics Nutrition

Panaceutics Nutrition is a company that produces customized nutritional products that can be personalized based on genetic and medical tests, preferences, or beliefs. The company uses cloud-based software and proprietary robotic technology to create and deliver smoothies with advanced benefits that are pill-free, tasty, and convenient.

• Founder(s): Edison Hudson, Staton Noel
• Founding year: 2013
• Headquarters: Ringgold, Virginia, United States
• Funding: $15.6M, Venture – Series Unknown round

35. ZOE

ZOE is a personalized nutrition company that operates the world’s largest nutrition-science study, as well as the ZOE Health Study (formerly ZOE COVID Study). It improves the health of millions by utilizing data on a previously unimagined scale and unraveling the complex relationship between food, lifestyle, and health. ZOE uses machine learning technology, microbiome sequencing, and collaboration with leading scientists around the world to understand individual responses to different foods. 

• Founder(s): George Hadjigeorgiou, Jonathan Wolf
• Founding year: 2017
• Headquarters: Boston, Massachusetts, United States
• Funding: $79.5M, Venture – Series Unknown round

36. Stronger U Nutrition

Stronger U Nutrition is a company that provides customized nutrition coaching and advice to help people lose weight, improve their health, and build healthier habits. The company uses technology to connect clients with experienced coaches who provide personalized feedback, support, and guidance through online platforms. The company also uses data science and machine learning to analyze clients’ progress, optimize their nutrition plans, and provide insights and recommendations. 

• Founder(s): Mike Doehla
• Founding year: 2014
• Headquarters: BFishkill, New York United States
• Funding: Private

37. Viome

Viome is a company that uses advanced technology to analyze the microbiome and cellular health of individuals and provide personalized recommendations for food, supplements, and probiotics. 

Viome uses RNA sequencing to measure the activity of the microbes in the gut and oral cavity, as well as the gene expression of the human cells. This data is then processed by AI to generate health scores and insights for various aspects of wellness, such as inflammation, immunity, stress response, biological age, and more. Based on these scores and insights, Viome provides a customized list of foods to eat or avoid, as well as precision supplements and probiotics that are tailored to the individual’s needs.

Viome’s mission is to help people prevent and reverse chronic diseases by optimizing their microbiome and cellular health. The company claims that its products can improve various health outcomes, such as weight loss, digestion, energy, mood, skin health, immunity, and longevity. Viome also offers a diagnostic test for oral and throat cancer detection using saliva samples.

• Founder(s): Naveen Jain, Deepak Savadatti, and Helen Messier
• Founding year: 2016
• Headquarters: Bellevue, Washington, United States
• Funding: $169.5M, Series C round

38. FitGenie

FitGenie is a company that provides custom macro plans and meals delivered to follow them. The company uses artificial intelligence and machine learning to create personalized nutrition plans based on the user’s body type, activity level, and goal. FitGenie also offers a virtual diet coach, a food tracker, a barcode scanner, free courses, and hundreds of macro-friendly recipes.

• Founder(s): Daniel Yeh, Eric Helms, Keith Osayande, Obi Anachebe
• Founding year: 2015
• Headquarters: Atlanta, Georgia, United States
• Funding: Private

39. Ultrahuman

Ultrahuman is a health-tech company that helps people improve their fitness and wellness by using technology to track and optimize their metabolism. Ultrahuman offers a range of products, such as the Ultrahuman M1, a continuous glucose monitor that tracks glucose levels in real-time, and the Ultrahuman ring, a wearable that tracks sleep, movement, and recovery. Ultrahuman also provides a digital subscription service that gives access to workout programs, meditation sessions, and bedtime stories from elite coaches and experts.

• Founder(s): Mohit Kumar, Vatsal Singhal
• Founding year: 2019
• Headquarters: Bangalore, India
• Funding: $25.1M, Venture – Series Unknown round

40. Nutrium

Nutrium is a company that provides nutrition software for professionals to manage their medical practice and improve their clients’ health. 

Nutrium’s software offers tools for professionals to manage, assess, counsel, and monitor clients providing integrated client health records, meal planning, nutritional analysis, online appointment bookings, telehealth, and other tools. Nutrium also uses artificial intelligence to provide personalized nutrition recommendations and feedback to clients based on their goals, preferences, and biometric data.

Nutrium aims to change the eating habits of millions of people all around the world by bringing nutrition professionals closer to their clients and creating more empathic, continuous, and asynchronous experiences. Nutrium serves over 80,000 healthcare professionals and 800,000 patients in 40 countries.

• Founder(s): André Santos, Asem Jawaid, Diogo Alves, Pedro Carneiro, and Pedro Maia
• Founding year: 2019
• Headquarters: Braga, Portugal
• Funding: €4.9M, Seed round

Conclusion

AI has the potential to revolutionize the way we approach nutrition and health. By analyzing large amounts of data, AI can provide personalized recommendations on nutrient intake, meal planning, and exercise. There are many nutrition startups and tech companies that are leveraging AI to develop innovative products and services, and these companies are worth watching in 2024.